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Overview

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Industry Opportunities

- Sports Impact 360

- Partnerships

- Sports Media Fund

Sports Business

 
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Sports Impact 360
Riding on the increasing demand for local sports marketing opportunities, Sports Impact 360 is an initiative, by the SSC, aimed at providing high-impact marketing channels for companies looking to build brand equity.

Key opportunities available for corporations include sponsorship of the SSC's facilities such as swimming pools and ClubFitt gyms at the 20 Sports Recreation Centres located islandwide; Team Singapore initiatives in relation to major games such as the Asian Games and the 2008 Beijing Olympics; as well as Learn-To-Play programmes and awards organised by the sports agency. These programmes and ventures provide opportunities for product exclusivity, sampling, vending and direct marketing. (Please refer to summary below for more information on the opportunities available.)

With close to 30 sports facilities island-wide and a total of nearly 10 million visitors each year, the potential market for sponsors is enormous. Other platforms such as Team Singapore and marketing campaigns such as Women's Day Out and Sport On also offer targeted channels to reach well-defined demographic segments such as women and youths respectively.

To find out more about making sports marketing work for you, please contact SSC's Partnerships & Business Development Division under our Sports Marketing Group at galastein_tan@ssc.gov.sg or ssc_sbd@ssc.gov.sg.

Summary of Available Sponsorship Opportunities
SSC Facilities
Close to 30 sports facilities (swimming pools, sports halls, commercial spaces, etc.) with nearly 10 million visitors a year.

SSC Corporate
SSC headquarter and employees' programmes and initiatives.

Team Singapore
Programs designed to connect all Singaporeans with the activities and aspirations of the elite athletes as well as promote fighting spirit, national pride and teamwork through sporting competitions. Various opportunities are available especially with initiatives tied to major games such as the Asian Games and 2008 Beijing Olympics.

Targeted Demographic Segments
Programmes, events and campaigns targeted at working adults, women, youth and children.

Awards
Award programmes recognising individuals and organisations that excel in sports performances and active in sports promotion.

Coaches
Includes programmes, coaching education seminars, courses, registry, scholarships, bursaries and grants.

Learn-To-Play Programmes

Classes for sports and wellness activities (aerobics, inline skating, cardio box, pilates, tennis, badminton, salsa dance, etc) taking place in SSC facilities.

Sports Talents

Grants & Scholarships to enhance the performance of Singaporean sports talents.
 
© 2011 Singapore Sports Council,  Last Updated: 09/05/2011